Weaving chains gather to activate the urban expression of the denim industry - Jiangxi (Xingguo) International Denim Town Design
Ganzhou • Jiangxi • China • 2024
The project is located in the southern area of Xingguo County Economic Development Zone, Ganzhou City, Jiangxi Province, relying on the regional brand concept of "red denim" and taking "innovation and leading of the whole denim industry chain" as the development strategy, and is committed to building a new denim industry city covering the whole process of weaving, printing and dyeing, washing, garment manufacturing and trade, and exploring the deep integration path of "industry, city, people and culture".
Status: Ongoing
Time: 2024
Client: Xingguo County Natural Resources Bureau
Type: Tender
Contents: Headquarters / Campus / Office Building / Complex / Cultural Building / Public Building
GFA/plot area: 50,000 m² / 62,000 m²
Principal Architect: Liu Xiangcheng
Chief Architect: Liu Xiangcheng / Song Jiacheng
Design Team: Qiu Hao / Lu Linying
The design is inspired by the classic elements of denim clothing, and the details such as fabric stitching, stitch connection, and metal ornaments are translated into the physical language of spatial layout and architectural outline. The project is composed of seven groups of functional buildings, which are not only structurally independent, with a clear column network, but also connected to each other by the top steel structure roof to form a continuous urban space. The overall image can be built in phases and flexibly combined to achieve phased development and independent operation under a unified vocabulary.
The spatial organization encloses the "living room" of the town, which serves as the core place where industry, culture and community are intertwined. The public space integrates the functions of exhibition, communication, experience and leisure with a composite strategy, forming an urban interface with a sense of sculpture, monumentality and social vitality. The project integrates fashion technology elements such as denim culture display, brand fashion release, and AI clothing design, giving the industrial venue a richer urban cultural connotation.
Through the strategy of "integral architecture", this project coordinates the relationship between volumes, construction logic and spatial form, and completes a multi-dimensional response to cultural identity, fashion renewal and urban aesthetics on the basis of industrial agglomeration. It is not only a composite platform for production and display, but also an industrial cultural field that can roam, perceive and participate.
